Opendorse Bowl Series sponsor lays off 23% of staff

[Ron Boerger]

Per https://www.sportico.com/leagues/college-sports/2024/opendorse-layoffs-nil-tech-industry-1234816704/

Opendorse, the athlete NIL technology platform, issued a round of layoffs this week, four months after the Nebraska-based company made a significant change to its executive structure.

The company cut roughly 15 positions (23%), according to sources familiar with the situation, bringing its current workforce to around 50 staffers. That's about half of what Opendorse employed a few years ago, when it staffed up following the NCAA's adoption of name, image and likeness.

So enjoy this year's Opendorse Bowl Series, because it may not be back if they had to cut a quarter of their staff.